In its third decade, BBB’s ability to balance a building's past, present and potential future uses was tapped for the preservation and adaptive reuse of an American treasure, the Ellis Island Museum of Immigration. With this project BBB secured a national reputation for enlivening old buildings for new uses and for narrative story telling. Additional major commissions included the revitalization of Rockefeller Center, the restoration of the New York Botanical Garden’s Conservatory and the Cathedral of the Madeline in Utah. In 1995, BBB received the AIA Architecture Firm Award, the AIA's highest national honor given to an architecture firm.