An innovative plan reimagines Greenwich South as a 21st-century live-work-play district where a confluence of workers, residents, and visitors support thriving commercial spaces, bustling street life and a robust retail sector.
Greenwich South is a bustling but historically isolated 41-acre district in Lower Manhattan, bordered by the Financial District, Battery Park, Battery Park City, and the World Trade Center. The framework plan is distilled into "Five Principles for Greenwich South," which provide clear objectives and short- and long-term implementation strategies to position the area as a new live-work-play district. The Framework plan reflects a highly collaborative process between the client, ARO, and BBB which included a "Brain Trust" of innovative writers, artists, scientists, architects, and other creative thinkers.
Based on the Five Principles, studies by a series of innovative design firms envision bold ideas to create an identity tailored to the area's varied, historic resources. BBB's design for the adaptive reuse of the historic American Stock Exchange (ASE) building creates an indoor plaza with a multi-level arts and culture center and a vertical city in the form of a tower stacked with office, residential, hotel, and public destinations.
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Architecture Research OfficePrime, Architecture
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Coen + PartnersLandscape Architecture
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OpenGraphics/Signage/Wayfinding
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Mark KristalWriting/Editing